An A-frame is a portable and affordable signage that can consist of poster frames, marker boards, and changeable messages that’s shaped like the capital letter A. The stand can hold paper posters or coroplast images (that can be repeatedly changed) on one or both sides depending on the model and style. It’s usually lightweight but durable and has a foldable design for easy packing, setup or storage. Some A-frames even have weatherproof lens that can protect the poster paper. Most are made of plastic or metal but some traditional stores still have their wooden versions. It is mostly used outdoors but can also be used indoors.
Most business owners place them on sidewalks or footpaths to gain more exposure, which helps increase advertising possibilities. Organizations that are holding or celebrating an event or a cause place A-frames just outside the entrance or at the reception area to greet the attendants and inform them that they are in the right place. The business, event, cause, or organization, therefore, receives more visibility because of this remarkably flexible type of signage. You can utilize it for the promotion of particular products or expand the presence of your brand. It’s also a favorite tool of those who are in the real estate industry because it can easily be taken from one location to another. It’s a convenient and cost-effective way of advertising and showing your clients that you mean business. A-frames are very good marketing investment because you can prolong or extend further the value of your advertising dollar.